[ Tourism & Adventure · 2024 ]

Bookable tours and search visibility for a lake-cruise business

A lake-cruise business nobody could find or book online. I built a modern site that presents every tour and lets customers check availability, reserve, and pay — plus the SEO to get found.

Client
Skadar Lake Cruise
Industry
Tourism & Adventure
Timeline
4 weeks
Bookable tours and search visibility for a lake-cruise business

[ 01 — Challenge ]

A small family business running boat cruises on Skadar Lake had an outdated, slow site with almost no search visibility — and no way for customers to check availability, reserve a cruise, or pay online.

[ 02 — Approach ]

I designed and built a modern site presenting the tours with the detail customers need to pick the right one, plus an online reservation flow: choose a tour, see real-time availability, book, and pay. That cuts the back-and-forth of confirming reservations by hand. I reworked the site's structure and content so search engines understand the tours and the business shows up for Skadar Lake cruise searches.

[ 03 — Outcomes ]

Customers now discover the tours, see live availability, and book and pay online — and the business shows up for Skadar Lake searches.

[ 05 — Client ]

“The new website presents our tours beautifully. We're getting more direct bookings than ever.”

— Manager, Skadar Lake Cruise

[ 06 — Gallery ]

Skadar Lake Cruise gallery 1
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