A full digital operation for one of Montenegro's best-known beach clubs
One of Montenegro's best-known beach clubs, with no digital operation at all. I built the whole thing: the site, a QR menu, a live reservation platform, tracking, and the campaigns that keep the beach full.
[ 01 — Challenge ]
Dolcinium — beach accommodation, restaurant, bar, kitesurfing, events — is one of the most recognized beach clubs in Montenegro, and it had none of it online. No website, no digital menu, no way for guests to check beach availability or reserve beach accommodation.
[ 02 — Approach ]
I built the whole digital operation. A website that carries the club's identity and presents its full offer; a digital menu guests open online or by QR on-site; and a custom beach management and reservation platform where guests see real-time availability, choose their accommodation, and book. The team manages availability, reservations, and beach operations from one internal interface. I added tracking across the site and reservations, ran paid campaigns to keep the beach full, and did SEO for beach-related searches in Montenegro.
[ 03 — Outcomes ]
Dolcinium now runs its full offer online — digital reservations, live availability, and a steady stream of new guests from search and paid campaigns.
[ 04 — Numbers ]
[ 05 — Client ]
“The custom reservation engine cut our dependence on OTAs overnight. Unframed delivered exactly what they promised.”
[ 06 — Gallery ]
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